In the ever-evolving landscape of SEO, staying ahead of the curve is essential. For years, Moz’s Whiteboard Friday has been a trusted resource for SEO enthusiasts and professionals worldwide. In 2023, an extraordinary journey has unfolded. Spanning four continents and bringing together a diverse ensemble of over 30 SEO hosts to film episodes covering topics from SEO strategy, content marketing, technical SEO, and of course, two of the hottest topics: Artificial Intelligence and Google Analytics 4.
Whiteboard Friday 2023 wouldn’t be possible without the amazing MozCon team, Sarah Galpin our London-based videographer, our friends at Pi Datametrics, who opened their office space to us, the amazing Women in Tech SEO team and community who shared their amazing conference in London and Philly with us, Seer Interactive who generously offered their office space, Five Five Collective a fantastic Philly based film and production company, GoNetYourself a wonderful Seattle based based filming studio, and of course each an every one of our incredible hosts who took time out to shared their precious insights with us all.
As the year comes to a close, we’re excited to bring you the top 10 episodes from surely one of the most turbulent years in search industry history. These episodes, hosted by some of the brightest minds in the SEO industry, provide actionable insights and strategies that can supercharge your SEO efforts. Whether you’re a seasoned SEO pro or just starting your journey, there’s something valuable for everyone.
In case you missed them, here are the top 10 episodes from this year!
If you liked We Will Rock You: Whiteboard Friday Episodes That Rocked the Industry in 2023 by Emilie Martin Then you'll love Miami SEO Expert
Check how much traffic comes from commercial and transactional keywords, then look for gaps your…
1. Consider specifying locations or personasSo one of the big ones that you could play…
1. SemanticSo number 1, semantic. This is obviously one we're very familiar with from conventional…
Avoid prompts that create false positivesSeparate prompts into three types: branded, comparison, and non-branded.Branded prompts…
So even brands that have made their name synonymous with a product will not be…
The model breaks visibility into four quadrants:Open areas known to your brand and customersHidden areas…